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Help: Keyword Spamming Policy

Keyword spamming policy

Trading Post® prohibits sellers from using keyword spam in their ads and listings on tradingpost.com.au to unfairly gain attention or inappropriately direct users to their ads and listings.

Trading Post® considers the following as keyword spam:

  • excessive use or repetition of keywords within all titles and descriptions (including short, full and print descriptions)
  • use of unrelated keywords to manipulate search results. This includes, but is not limited to, the inappropriate use of brand names, celebrity names, products, and items and services which are not associated with the item being sold.
  • Trading Post® investigates reports of keyword spam and takes appropriate action where an ad or listing is considered to include keywords inappropriately.

    An ad that includes relevant keywords and a bit of personal flair will help you attract genuine buyers. For tips, go to Help: Writing a great ad. Or if you're selling "something that goes", check our Help: Writing a great auto ad.

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