The FJ Holden hasn’t been “new” since 1956, so there’s no new price—unless you’ve got a time machine and a pocket full of post‑war coupons. In today’s money, rough project cars typically start around AUD $8k–$20k, usable drivers land roughly $25k–$40k, and tidy restorations sit about $45k–$70k. Truly exceptional, highly original or concours builds can nudge AUD $80k–$100k+, with utes and panel vans varying wildly on rarity and nostalgia tax.
Documentation, originality (matching numbers, trim codes), and rust—or the lack of it—swing values more than shiny paint ever will. Check recent auction results and listings on places like Tradingpost to triangulate where a specific example really sits. Prices move with sentiment, but those bands will keep you out of the snake pit.

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