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i bought a jeep ad Page 2

That catchphrase is from Jeep Australia’s long-running ad campaign built around the triumphant confession: “I bought a Jeep.”

The shtick was simple and effective—ordinary Aussies acting like they’d adopted a pet crocodile, then owning it with a wink.

It turned into a pop-culture earworm, spiking brand awareness and giving dinner-table small talk something new to argue about.

If you’re chasing the specific spot, hunt for the campaign compilations; the tone is cheeky, confident, and very much “treat yourself, you earned it.”

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2015 JEEP WRANGLER UNLIMITED JK SOFTTOPCars For Sale
$19,990Sale
2015 JEEP WRANGLER UNLIMITED JK SOFTTOP
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Opens seller's site
2014 Jeep Grand Cherokee Wagon Overland WK MY2014Cars For Sale
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2014 Jeep Grand Cherokee Wagon Overland WK MY2014
Dandenong, VIC
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2010 JEEP WRANGLER UNLIMITED RUBICON JK SUVCars For Sale
$17,990Excl. Govt Charges
2010 JEEP WRANGLER UNLIMITED RUBICON JK SUV
Ferntree Gully, VIC
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2017 Jeep Grand Cherokee SRT SUV Automatic5Cars For Sale
$46,000Negotiable
2017 Jeep Grand Cherokee SRT SUV Automatic
  • 146,000 km
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Murrumba Downs, QLD
2013 JEEP GRAND CHEROKEE LIMITED(4X4) WK 4D WAGONCars For Sale
$11,990Drive Away
2013 JEEP GRAND CHEROKEE LIMITED(4X4) WK 4D WAGON
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Dandenong South, VIC
2014 JEEP CHEROKEE SPORT (4X2) KL KL WAGONCars For Sale
$9,990Drive Away
2014 JEEP CHEROKEE SPORT (4X2) KL KL WAGON
  • 152,941 km
  • Automatic
  • SUV
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Footscray, VIC
2015 JEEP CHEROKEE LIMITED(4X4) KL 4D WAGONCars For Sale
$11,990Drive Away
2015 JEEP CHEROKEE LIMITED(4X4) KL 4D WAGON
  • 146,846 km
  • Automatic
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Dandenong South, VIC
2015 JEEP GRAND CHEROKEE LAREDO(4X4) WK 4D WAGONCars For Sale
$15,990Drive Away
2015 JEEP GRAND CHEROKEE LAREDO(4X4) WK 4D WAGON
  • 114,688 km
  • Automatic
  • SUV
  • Diesel
Dandenong South, VIC
SUPERSIZE
2014 Jeep Grand Cherokee WK MY15 LAREDO Wagon AutomaticCars For Sale33
$7,999Sale
  • Odometer239,321 km
  • TransmissionAutomatic
  • BodySUV
  • FuelDiesel

2014 Jeep grand cherokee laredo 4x4 turbo diesel automatic in absolutely immaculate condition t/out faultless to drive loaded with luxury & safety features a very good clean turbo...

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2019 Jeep Grand Cherokee WK2 series LAREDO SUV Automatic15Cars For Sale
$21,000Negotiable
2019 Jeep Grand Cherokee WK2 series LAREDO SUV Automatic
  • 51,567 km
  • Automatic
  • SUV
  • Petrol
Rockdale, NSW
2014 JEEP CHEROKEE SPORT(4X2) KL 4D WAGONCars For Sale
$13,990Sale
2014 JEEP CHEROKEE SPORT(4X2) KL 4D WAGON
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Edgeworth, NSW
2014 JEEP GRAND CHEROKEE LAREDO (4X4) WK MY14 WK WAGONCars For Sale
$7,990Drive Away
2014 JEEP GRAND CHEROKEE LAREDO (4X4) WK MY14 WK WAGON
  • 320,351 km
  • Automatic
  • SUV
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Footscray, VIC
Cars For Sale
$36,990Excl. Govt Charges
2020 JEEP WRANGLER OVERLAND JL HARDTOP
  • 140,109 km
  • Automatic
  • SUV
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Tweed Heads, NSW
Cars For Sale
$7,888Excl. Govt Charges
2016 JEEP PATRIOT SPORT MKMY16 WAGON
  • 98,250 km
  • Automatic
  • SUV
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Sylvania, NSW
2022 JEEP GRAND CHEROKEE WL MY22 4X4 DUAL RANGE L LIMITED SUVCars For Sale
$69,990Excl. Govt Charges
2022 JEEP GRAND CHEROKEE WL MY22 4X4 DUAL RANGE L LIMITED SUV
  • 74 km
  • Automatic
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  • Petrol
Griffith, NSW
2023 JEEP GRAND CHEROKEE WL MY23 4X4 DUAL RANGE OVERLAND SUVCars For Sale
$93,990Excl. Govt Charges
2023 JEEP GRAND CHEROKEE WL MY23 4X4 DUAL RANGE OVERLAND SUV
  • 8,000 km
  • Automatic
  • SUV
  • Petrol
Griffith, NSW
2021 Jeep Grand Cherokee L Limited WL WagonCars For Sale
$99,999Drive Away
2021 Jeep Grand Cherokee L Limited WL Wagon
  • 10 km
  • Automatic
  • SUV
  • Petrol
Maroochydore, QLD
2022 Jeep Grand Cherokee L Limited WL SUVCars For Sale
$97,490Drive Away
2022 Jeep Grand Cherokee L Limited WL SUV
  • 10 km
  • Automatic
  • SUV
  • Petrol
Maroochydore, QLD
2022 Jeep Grand Cherokee L Limited WL SUVCars For Sale
$99,900Drive Away
2022 Jeep Grand Cherokee L Limited WL SUV
  • 10 km
  • Automatic
  • SUV
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Maroochydore, QLD
2018 JEEP GRAND CHEROKEE Limited WK WAGONCars For Sale
$55,885Drive Away
2018 JEEP GRAND CHEROKEE Limited WK WAGON
  • 90,020 km
  • SUV
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Hallam, VIC
2019 JEEP GRAND CHEROKEE Night Eagle WK WAGONCars For Sale
$54,998Drive Away
2019 JEEP GRAND CHEROKEE Night Eagle WK WAGON
  • 105,000 km
  • SUV
  • Diesel
Hallam, VIC
2008 Jeep Cherokee SUVCars For Sale
$11,990Sale
2008 Jeep Cherokee SUV
  • 180,000 km
  • Automatic
  • SUV
  • Diesel
Springvale, VIC
2019 JEEP WRANGLER SUVCars For Sale
$41,990Sale
2019 JEEP WRANGLER SUV
  • 0 km
  • 8 SP
  • SUV
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Cheltenham, VIC
2015 JEEP CHEROKEE Sport KL MY15 WAGONCars For Sale
$9,990Drive Away
2015 JEEP CHEROKEE Sport KL MY15 WAGON
  • 214,294 km
  • Automatic
  • SUV
  • Petrol
Moorabbin, VIC
2013 JEEP PATRIOT WAGONCars For Sale
$6,998Drive Away
2013 JEEP PATRIOT WAGON
  • 207,477 km
  • Automatic
  • SUV
  • Petrol
Hoppers Crossing, VIC
2018 JEEP GRAND CHEROKEE SRT WK WAGONCars For Sale
$95,750Drive Away
2018 JEEP GRAND CHEROKEE SRT WK WAGON
  • 63,129 km
  • Sports Automatic
  • SUV
  • Petrol
Hallam, VIC
2018 JEEP CHEROKEE Limited KL WAGONCars For Sale
$41,455Drive Away
2018 JEEP CHEROKEE Limited KL WAGON
  • 70,289 km
  • Sports Automatic
  • SUV
  • Petrol
Hallam, VIC
2018 JEEP GRAND CHEROKEE S-Overland WK WAGONCars For Sale
$69,959Drive Away
2018 JEEP GRAND CHEROKEE S-Overland WK WAGON
  • 116,525 km
  • Sports Automatic
  • SUV
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Hallam, VIC
2026 Jeep Gladiator JT UteCars For Sale
$91,950Sale
2026 Jeep Gladiator JT Ute
  • 15 km
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Hoppers Crossing, VIC
2015 JEEP GRAND CHEROKEE BLACKHAWK WK MY15 SUVCars For Sale
$38,888Excl. Govt Charges
2015 JEEP GRAND CHEROKEE BLACKHAWK WK MY15 SUV
  • 77,715 km
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Dandenong, VIC
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